The net Applications measurement is a measurement of browser user-agent information. It records this information on Net Applications customers sites (whoever they are?). the browser tells the server the OS it is running and that is stored and collated. It relies on that information being accurate, which makes it useless- because it's not.
If any of my Windows 10 computers visited one of their "customers" and was part of the survey, they would have been recorded as Windows 7 computers.
The reason is because I've had a feature called "resist fingerprinting" configured in Firefox for some time. This uses as generic a user agent as possible- in this case, that includes reporting Windows 7.
Considering recent events regarding data privacy, tracking, and user data concerns, the tiny shift in user agents being reported to those websites could be explained quite reasonably by users turning on features like that in response to the Facebook stuff.