Apple Macintosh is a line of computers introduced by Steve Jobs and Steve Wozniak of Apple Inc. on January 24, 1984. The first Mac was the Mac 128K, and although it was less expensive than the Apple Lisa, it was also less advanced. The Mac 128K had an easy-to-use GUI that utilized icons, windows, and a mouse instead of the IBM computers at the time that used MS-DOS.
Macintosh (often abbreviated as Mac) computers first gained popularity amongst consumers with a famous commercial shown during the 1984 Super Bowl. The line continues today with the latest models under the name iMac for desktop computers and MacBook for laptop computers.