"Bang With Friends Inc chief executive Colin Hodges"
Let me get this straight.
The company is literally called, "Bang With Friends Incorporated"
Apps are already a bit of a industry niche, even though it's growing, but that's sort of naming yourself into a single application. That's the equivalent of a company calling themselves "Slightly fatigued Metal Beams Incorporated"
Though of course in this case it's also funny because they named themselves after a stupid application with an equally stupid name.